I was recently asked by a new patient if there was a way to view some of our recent segments on WKYC/channel 3’s “Golden Opportunities.” She said that she had “discovered” us by watching the show last week and appreciated that we were giving out education in dentistry that could not be found anywhere else on television. She wanted to learn more than she had gotten on that one segment.
We were recently named one of the “Top Dentists” in Northeast Ohio. We were listed on the “Top Dentist” website as one of the three recommended offices for dental care in Cleveland. Please check it out, and let your friends and colleagues know as well. We are always here for you – and for them; we welcome your referrals – and send you a Starbucks gift card as our way of saying “thanks.”
All of us here at www.ClevelandSmiles are gratified by your support; it is, indeed, a team effort!!!
Happy New Year to all of our patients, colleagues, friends, and followers!!! We hope that you had a wonderful holiday season – but even if you never made it to the “ball drop” at New York’s Time Square, make sure that you don’t drop the ball on your dental treatment this coming year, 2012.
We have a number of new techniques and products that we will be “featuring” in 2012, both dental and non-dental. Included among them are Oraverse (that reverses the numbness from injections), nitrous oxide (laughing gas for patients with dental anxiety), thinner and stronger porcelain veneers (both Lumineers and Dental Ceramic veneers), and even an iPad for the reception area!
It is our intention that these and other innovations will keep you smiling all year long!
Last week, we were featured on a segment of WKYC’s morning program ‘Good Company.’ Dr. Marsh sat down with Joe Cronauer to discuss our passion for those in the teaching profession, and our passion for helping our patients achieve the perfect smile. You can watch our segment in the video window below. Be sure to head over to Cleveland Smiles on Facebook to let us know what you think, or contact us if you would like to learn more about improving your smile this holiday season.
This Wednesday, December 14, be sure to set your DVR to record WKYC Channel 3’s ‘Good Company’ at 10am. We will be on the program to share some of our great cosmetic dentistry procedures. In the meantime, watch this video from our last ‘Good Company’ appearance in November. Dr. Marsh talks with host Joe Cronauer about how we conduct a perfect smile makeover, just as we did for patient/friend/and ‘Good Company’ co-host Fred Griffith.
On a very serious note, over the past few months we have seen a number of our patients who are being treated for very forms of cancer, including one patient who we diagnosed with oral cancer, localized in her tongue, and another with a large tumor in an area just behind the lower jaw.
As you know, part of our examination of our patients includes a cancer screening, often done following your dental hygiene appointment. We take this part of your recare/recall appointment very seriously.
In addition to making referrals to the appropriate oral surgeon and/or physician, we often recommend the use of a highly flouridated toothpaste, such as Previdental 5000 and Prevident 5000 booster. They are by prescription and should be used nightly to combat dry-mouth, which can lead to tooth decay and tissue sloughing, which are often consequences of radiation treatment and chemotherapy used to fight the cancer. These toothpastes can also be used for our patients with diabetes and those people taking medications for high blood pressure, who may also suffer from dry-mouth.
Our new bi-monthly e-mail contests, created by our office manager Afsaneh, have proven to be very popular. When we let you know about our WKYC-TV “Golden Opportunity” appearances, Afsaneh includes a quotation that our e-mail recipients are asked to identify; the first three people (after all, the show is on channel 3 in Cleveland) who guess the origin correctly receive a $10 Starbucks card. Among our first winners, Sheila H. exclaimed that it was “the first time I’ve ever won anything!!!” We congratulate her and the other winners.
Speaking of Starbucks, we are thanking those of you who refer patients to our office with a $25 gift card. Beyond the card, I should let you know that referrals to your family, friends, and colleagues are extremely gratifying to all of us, as you are making us one of the top dentists in Cleveland! Thanks again for all of your support.
We always try to be one of the most innovative dentist in Cleveland, and to that end we are hoping to integrate the Apple iPad to make it easier for our patients to update their medical conditions when entering our office. We will have it available in our reception room to fill out patient registration forms and dental/medical forms. It will also be available to use to connect to the internet to check your e-mails and browse the Internet. It can also be used to send in post-treatment evaluations for Angie’s List and other web-based review sites. If you would like to use it, just ask Afsaneh or Karin, and they will be glad to assist you!
As long as I am speaking about our reception area, we have been getting a number of favorable comments about our choice of magazines and our “food area,” which includes Kashi bars and Snyders pretzels, as well as a selection of coffees, including Green Mountain and Starbucks. If there is any other brand you’d like to see, please tell us. The same thing applies to our magazine selections, which include “The New Yorker,” “Vanity Fair,” “Town and Country,” and the ubiquitous “People Magazine!”
Wendy and I just returned from the Academy of Comprehensive Esthetics (ACE) meeting in Phoenix, Arizona, looking at the latest trends, materials, and innovations in general and cosmetic dentistry. In terms of materials, changes in porcelain – both in color and hardness – have revolutionized veneers and crowns. The leader is the E-max porcelain, fabricated by Ivoclar, which is three to four times stronger than the previous porcelains. In fact, I visited the Ivoclar U.S. headquarters near Buffalo, New York, earlier this year to gain a greater understanding of the Empress, E.Max fabrication. We have been using it for the past two years, and the color improvements have made it our go-to material for both veneers and crowns, both in the anterior and posterior areas of the mouth.
If you’d like more information about it, or how we can use it in your mouth, please let us know!
As the Cleveland Browns’ season moves on, our bi-monthly appearances on WKYC/channel 3’s “Golden Opportunities” have been seen at a new time 12:30 p.m., to allow for the pre-game NFL show. Once the season wraps up (hopefully after a Brownies playoff run!), “Golden Opportunities” will move back to its 11:30 am start.
And speaking of “G.O,” the shows are now being archived on “YouTube.” So if you’ve missed one of our segments, you can log onto our website at www.ClevelandSmiles.com for a listing of our shows and search it out on “YouTube,” under “GoldenOpportunities Show.” We hope you’ll enjoy them!!
Dr. Steven P. Marsh is the premier Cosmetic Dentist in Cleveland, Ohio. He employs the latest technology
to achieve the best results and to make your visits as comfortable as possible.
